Abstract

This paper introduces the tokenomics model for the DoubleUp ecosystem and the launch of it's official token, $UP. UP's economic structure is intentionally designed to create a self-sustaining DeFi platform through encouraging long-term holding incentives, enhancing price stability, and reducing speculative sell pressure.

A critical component of UP's model is Protocol-Owned Liquidity, which reduces dependence on external liquidity providers and protects against market volatility. Liquidity providers will be able to benefit from sustainable high APYs generated by real revenue streams via Unihouse and trading fees. By offering lock-up rewards to LPs, UP incentivizes long-term ecosystem growth and predictable liquidity flows. In conjunction with an 80/20 $UP/SUI pool structure we can further minimize impermanent loss while aligning incentives for bullish liquidity.

Introduction

Key Goals

The primary focus of the UP model is to create a sustainable ecosystem, In light of these goals, DoubleUp has outlined three key objectives:

• Boost Engagement and Long-term Commitment
  • DoubleUp will encourage players and liquidity providers to remain dedicated participants in the ecosystem through attractive incentives to create our growth flywheel
• Maintaining Stability and Sustainability
  • In addition to reducing our reliance on external liquidity providers, by establishing deep protocol-owned liquidity (POL) DoubleUp will be able to mitigate $UP's market volatility through token buybacks, lock-up incentives, and LP rewards.
  • By employing an 80/20 $UP/SUI balancer pool, liquidity providers can expect to encounter less impermanent loss, while still being heavily aligned and rewarded with he growth of $UP. This type of pool prevents bad impermanent loss and allows users to stake $UP/SUI for trading fees while enjoying UP exposure

TGE

Token Information

Token Name	$UP
Token URL	0xab9...26dff::up::UP
Presale FDV	$40,000,000
Total Supply	100,000,000

Lottery Presale

The lottery presale will be utilized to bootstrap liquidity for the $UP/SUI pool, and also be fully unlocked for participants of the presale.

Airdrops

A portion of the total airdrop allocation will be provided existing members of the ecosystem that meet certain requirements. These allocations will be locked for a time period with a gamble to unlock optionality.

Gaming Rewards & Rakeback

An additional allocation will be allotted to any user that interacts with the games on the DoubleUp platform. Unlike all other forms of UP Rewards, this allocation will be fully unlocked at TGE once earned.

UP Rewards

$UP earned from rewards or emissions will be locked for a period of time. However, the $UP Ecosystem allows for these locked tokens to be staked in a liquidity pair at any time to start earning rewards in UP/SUI pools.

Gamble to Unlock

The locked $UP can also be gambled to earn more locked $UP, or users can waiger SUI or USDC to unlock the $UP tokens faster. Unlocks accrue daily based on gambling activity

Early Unlock Penalties

DoubleUp plans on rewarding long-term holders of $UP for their commitment to the ecosystem. To incentivize community alignment, any user that receives an airdrop during $UP's TGE that does not believe in the token long term journey of the $UP ecosystem are welcome to claim and jeet their allocation for 5% of the airdrop value.